Why Branded Swag Still Works in 2025

Former sales pro Collin Gaveck explains how to choose branded merch that works, builds loyalty, and helps businesses grow without wasting money.

Author

Anthony Markey
July 31, 2025

Who They Are

Collin Gaveck is a former medical and software sales professional turned small business owner based in Franklin, Tennessee. In 2023, he acquired a branded merchandise company and now leads Hand-in-Hand Promos, where he helps businesses create custom promotional products and apparel that are both thoughtful and effective.

What They Do

Collin helps businesses stand out by consulting on branded items that serve a purpose, whether that’s boosting employee retention, enhancing donor loyalty, or driving engagement at events. From shirts and hats to high-end tumblers, Collin ensures you’re giving something people want, and that gets your logo seen again and again.

Why You Should Connect

For services: If you’re tired of wasting money on merch that ends up in the trash, Collin is your go-to expert. He’ll help you choose products that your employees, donors, or clients will use and love.
For networking: Collin is a great referral partner for event planners, brand consultants, and marketing pros. He works hand-in-hand (pun intended) with creatives and strategists to deliver high-impact branded solutions that fit the client’s purpose.

Connect with Collin:

Want to know more? Watch the full interview here.