• I Know A Guy
  • Posts
  • Why Self-Care Is Essential for Entrepreneurs and Solopreneurs

Why Self-Care Is Essential for Entrepreneurs and Solopreneurs

Air Force veteran & entrepreneur Laura Cross helps solopreneurs and professionals avoid burnout, embrace self-care, and build healthier businesses.

In partnership with

Who They Are

Laura Cross is an Air Force veteran, entrepreneur, and host of Mindful Mondays with Laura Cross. She is the founder of White Sands Premier Travel and White Sands Self Care, where she champions holistic wellness and the power of community. Laura helps solopreneurs and professionals prioritize their health, reclaim their energy, and build businesses without burning out.

What They Do

Through her platforms, Laura empowers people to uncover the root causes of stress and burnout, remove toxins from their lives, and create healthier habits. She blends her personal story, veteran discipline, and entrepreneurial experience to guide others toward balance. Whether it’s through self-care education, travel experiences, or her supportive online community, Laura equips people to thrive.

Why You Should Connect

For services:
If you’re an entrepreneur or professional who struggles with burnout, stress, or lack of balance, Laura provides tools and support to help you build sustainable routines, embrace self-care, and achieve clarity.

For networking:
Laura partners best with coaches, wellness professionals, and business leaders who share her mission of holistic growth. She’s also a great collaborator for professionals serving solopreneurs who need resources beyond business advice.

Want to know more? Watch the full interview here

The back office, built for founders

We’ve worked with over 800 startups—from first-time founders at pre-seed to fast-moving teams raising Series A and beyond—and we’d love to help you navigate whatever’s next.

Here’s how we’re willing to help you:

  • Incorporating a new startup? We’ll take care of it—no legal fees, no delays.

  • Spending at scale? You’ll earn 3% cash back on every dollar spent with our cards.

  • Transferring $250K+? We’ll add $2,000 directly to your account.