SEO for Small Business Owners | Proven Strategies for More Leads

SEO Made Simple: How Prerak Mehta Helps Local Businesses Grow Online

Welcome back to I Know A Guy, today we meet Prerak Mehta, the founder of NetMafia and a seasoned SEO strategist who’s helped over 35,000 students on Udemy. Based in Mumbai, Prerak is on a mission to demystify digital marketing and empower small and local businesses to build powerful online presences through effective SEO strategies and thoughtful web design.

From Udemy Instructor to SEO Agency Founder

Prerak's journey into entrepreneurship started during the 2020 lockdown when he stumbled upon the "Teach on Udemy" option. Despite being just 18 at the time, he began creating online courses and quickly realized the importance of SEO to drive visibility and sales. His curiosity turned into expertise, and that expertise blossomed into NetMafia, a digital agency that now helps businesses generate consistent leads through search engine optimization.

The NetMafia Approach

Unlike many agencies that offer cookie-cutter SEO packages, NetMafia delivers a holistic approach. Their services include:

• Custom website design and development

• On-page, off-page, and technical SEO

• Google My Business (GMB) optimization

• Long-term SEO strategy and execution

Prerak believes SEO should never be your only strategy but rather part of a broader, multi-channel marketing plan. His clients often arrive with no online presence or strategy. With NetMafia's help, they leave with a streamlined digital foundation and a plan to grow it.

Practical Tips for Local Business Owners

One of the standout moments in our conversation was Prerak's practical advice for business owners who are just starting out:

• Start with a GMB Profile: Even if you don’t have a website, a well-optimized Google My Business profile can help you appear in local search results.

• Post Regularly on GMB: Like social media, posting updates, offers, and reviews on GMB boosts visibility.

• Use SEO to Support Other Strategies: Prerak emphasizes that SEO supports efforts like social media and email marketing—not replaces them.

He also offers a free SEO SOP guide specifically for local businesses, walking them through how to use AI tools and best practices to get started with SEO the right way.

Lessons in Consistency and Curiosity

Throughout the episode, Prerak shared that one of his biggest lessons was avoiding the trap of endless learning without action. He urges fellow entrepreneurs to get started, stay consistent, and never stop being curious. That mindset helped him grow from a student creating his first course to an agency founder with a thriving business and loyal client base.

Final Thoughts

If you’re a local business owner looking to finally start showing up in search, or an entrepreneur who wants to add SEO to your toolkit, Prerak Mehta is someone you should connect with. His passion, knowledge, and commitment to building in public make him a valuable resource for anyone navigating the digital world.

Want to connect with Prerak? Visit NetMafia.co.in or check out his free SOP guide at netmafia.ck.page/seo-sop.

Watch The Full Interview Here