Tech, Trust, & Tempest: How William Ferrer Helps Businesses Embrace the AI Era

Welcome back to I Know A Guy! Today, we meet William Ferrer, founder of Tempest House, a full-service software development firm and AI consulting team that’s helping small and medium-sized businesses stay ahead of the tech curve. With over 30 years of experience in technology, from indie game development to CTO roles, William’s mission today is clear: help businesses work smarter by leveraging AI.

From Flash Games to Full-Stack Leadership

William's tech journey started with a Nintendo controller in one hand and curiosity in the other. Inspired by Super Mario Bros. in the ’80s, he taught himself to code and built a series of games before moving into enterprise software and teaching multimedia arts at Santa Barbara City College. That love for both building and helping others eventually led to Tempest House, an agency built not just to deliver great software but to provide deeply vetted experts who truly care.

What Makes Tempest House Different?

Unlike most dev shops that specialize in one tech stack, Tempest House has built a network of over 400 professionals across various disciplines, including developers, UI/UX designers, project managers, QA experts, marketers, and now AI consultants. Rather than force-fitting a tool or skillset, William and his team handpick the right talent for each project, creating custom solutions tailored to each client’s exact needs.

The AI Pivot: Leveling the Playing Field

Right now, Tempest House is making a big pivot: helping small and medium-sized businesses integrate AI to improve efficiency, reduce cost, and scale smart. Whether it’s automating repetitive processes or training teams on how to effectively use AI tools, William believes this is the biggest shift since the internet and one that small businesses can’t afford to ignore.

He’s even building a custom AI chatbot that will recommend the best tools based on your unique business needs. Think of it as ChatGPT meets a tech consultant, only faster, more focused, and free.

Advice for Entrepreneurs

William's biggest piece of advice? Start learning and using AI tools now.
Whether you're a solopreneur or scaling a 100-person team, there are tools to streamline your workflow and free up your time to focus on growth. Even if you're not tech-savvy, the right partner can help you bridge the gap without being overwhelmed.

Who Should Work with Tempest House?

• Business owners ready to develop an app, website, or custom software

• Companies needing staff augmentation without the hassle of recruiting

• Entrepreneurs curious about AI but unsure where to start

• Agencies needing a tech partner they can trust to deliver and communicate clearly

Final Thoughts

What stood out most about William is his genuine desire to help. Tempest House isn’t about upsells or buzzwords, it’s about results, relationships, and building tech that works for you. Whether you’re just starting out or managing a multi-million-dollar operation, William and his team can help you harness the tools of the future, today.

🔗 Connect with William:

• 🌐 tempest.house

• 💼 LinkedIn

Watch the Full Interview Here

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