- I Know A Guy
- Posts
- How To Use Direct Mail to GROW Your Business In 2025
How To Use Direct Mail to GROW Your Business In 2025
Learn how personalized direct mail can help you build stronger relationships, increase referrals, and stand out in a noisy digital world.

Who They Are
Theresa Oschmann is the founder of The Mailbox Maven, a seasoned sales and marketing expert with nearly 30 years of experience helping professionals stand out in saturated markets. She’s also the current president of the Brighton Chamber of Commerce and co-founder of a new nonprofit, Paw Pet Pantry.
What They Do
Theresa specializes in personalized direct mail strategies that help entrepreneurs, service providers, and sales pros strengthen relationships and increase referrals. Her done-for-you and automated systems make it easy to deliver real, meaningful outreach—without the digital noise. Whether it’s a birthday card, a thank you, or a creative sales touchpoint, she helps you stay top-of-mind in the most human way possible.
Why You Should Connect
For Business Growth:
If you're in a competitive industry like real estate, insurance, finance, or any referral-based business, Theresa will help you turn simple postcards into profitable, relationship-building tools. She’s also a go-to resource for automating follow-ups and retention campaigns that feel heartfelt—not salesy.
For Networking:
Theresa is a true connector. Through her chamber leadership and expansive network, she collaborates well with digital marketers, coaches, and business owners looking to increase client loyalty and stand out from their competition.